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Wednesday, March 6, 2019

Nike Responses Corporate Social Responsibility Essay

Background Nike is the leading company in sports and fitness fields and find near Beaverton, Oregon (CSRwire, 2012). In 1998, The New York Times exposed that Nike p financial aid workers in China and Vietnam less than two American dollars a day. The orient of this report is to search how Nike response corporeal Social Responsibility (CSR). opening There argon five dimensions of corporeal social responsibility animal(prenominal) environment, social (community), consumer, supply chain, and employee likeness. Corporate social responsibility is encompasses non and what company do with their profits but also how they make them. It goes beyond philanthropy and compliance and addresses how companies manage their economic, social, and environmental impacts, as well as their relationships in all key spheres of influence the workplace, the marketplace, the supply chain, the community, and the public policy realm. (HARVARD Kennedy School, 2008)Corporate social responsibilityPhysical environment The chart from Nike Corporate Responsibility Report in 2012 showed the total emission volume of carbonic acid gas (Million Tonnes), which is the major element that causes the global warming. As can be seen from this table, the emission of CO2 from 2003 to 2009 is significantly lower than it of year 1997-98. To create a sustainable market, Nike fabric suppliers produce jerseys based on used plastic bottles from landfill sites in Japan and Taiwan and a design tool which cost Nike cardinal years and six gazillion dollars to help designers to shrink the impact on environment. In 2011, Nike doubled its use on recycled plastic bottles, which were 82 million bottles. (CSRwire, 2012)Community The table shows that total community investment increased dramatically from 2004 to 2009 and in 2007, Nike estimated that it would sustainment 315million dollar to the community (Nike corporate responsibility report, 2009). In 2007, Nike awarded 1million dollar to help schools, which w ere in finance problem and a Jordan primordial Program was set up to give finance support to the educators who realise a significant achievement (CSRwire, 2012). In 1999, Jordan Fundamental Program aid much than eight million dollars on lunch program in public secondary school for teachers. (CSRwire, 2012). In 2007, Nike joined the United state of matter Refugee Agency and raised 2 million dollar in the offset printing year to support refugee youth education and sports. Nike also sold island of Jersey associated with refugee to raise global awareness and capital. (CSRwire, 2012). Nike also had a Partnership with the peter Armstrong Foundation that aim to encourage people who suffered cancer. (CSRwire, 2012)Consumer Nike issued the concealing Policy, which include how they gain vigor and use information through different loving of digital devices and what kind of information they will gather. For instance, If a person use a calculator and access the Nike website to purchas e Nike product or register personal information, the Privacy Policy will protect this customer. And it also help parent to pull off their children, such as parental control tools. (Privacy Policy) According to the news on FOX 59 WXIN, Nike delayed the release of Foamposite Galaxy shoes because of the asylum problem of this pair of new shoes.Supply chain The contractor does not use forced labor, including prison laborEmployees are age16 or of age(p)Contractors employees are not subject to discrimination in employmentContractors employees are timely paid at least minimum wage required by country law. work hours are not excessive. Working place is healthy and safe the polity is fully implemented In 2005, Nike was the first company that listed the location of more than 800 contractors publicly, and the location can be seen from the Manufacturing Map on Nike official website.Employee relation In terms of sexual discrimination, the table indicates that 40-percent female and 60-percen t male administrators are in Nike in 2009. From 2007 to 2009, the difference between male and female declined steadily. In 2009, Nike hired more women than men in Europe, the Middle East, and in the U.S. (Nike corporate responsibility report, 2009). According to the survey done by CNNMoney, paid vacation, onsite childcare, telephone line sharing program and telecommuting are provided to employees by Nike.Conclusion Nike reduce the emission of greenhouse gas and use recycled plastic to produce products, support community to help schools and refugees, issue Privacy Policy and Code of preserve to protect consumers and set standard to its supply chain and decline sexual practice discrimination and promote working condition for employees.

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