Coca Cola Company Coursework Example | Topics and Well Written Essays - 750 words

coca dumbbell caller-out - Coursework ExampleNow they have 500 brands and 3500 suckable products in over 200 countries all around the world. The annual report of 2010 described that the Coca low-down Company compassed volume and value sh atomic number 18 orbiculately in total non alcoholic throw to drink drinkables. This growth is because of their commitment to glumer beverages tailored to specific market and consumer needs around the world. And this is because of their gigantic line strategy to profitably grow their business in a sustainable way. ANALYSIS OF THE STRATEGY The psychoanalysis of the strategy of The Coca dummy Company is provided on these points 1. Sustainability and Road map to Success. The strategy of The Coca Cola Company is the sustainable growth for meeting their short term commitments while investing to meet their long term goal. The business strategy has suffered if it looks like as an artificial exercise but The Coca Cola Company has clear strateg y and it covers all required aspects. 2. Strategy Remain Same with the Changes in Technology. dear strategy starts with having right goal of superior profitability. The Coca Cola Company has the strategy of broaden their family of beverage brands for profitable growth. And focus on the highest emf areas across the market. The strategy must have continuity of what you are trying to deliver to customers and slightly which customer you have to focus. The Coca Cola Company is delivering carbonated around the bend drink to the customers and they serve their customers with consistency and continuity to generate growth all channels and direct investments to highest potential areas across the market. 3. Continuity in Strategic Direction and Continuous Improvement. The ability to change constantly and efficaciously is made easier by high level continuity. (Hammonds 2001). The Coca Cola Company has clear strategy about profitability and the customers and their market. And they realize th at they have to improve their brand in order to sustain in this global age. 4. The Myth of Inflection Points. Sometimes environment and needs of the customers do shift far enough so that continuity does not work but The Coca Cola Company believe that non alcoholic ready to drink business is the best business and it grow with the passage of time. So the inflection points can not force them to revisit their core strategy. 5. Great Strategies are not Complex. The essence of the strategy is choice, trade off and fit. The Coca Cola Company is producing non alcoholic ready to drink beverages. Trade off is a item that involves losing one quality or aspect of something in return for gaining another quality or aspect. The Coca Cola Company does not lose the quality of one product in order to gain the quality of another. They also have some same products with same formulas as they have 125 old age ago. And they are also producing many new products and also they are change their quality. Th e Coca Cola Company better know the needs and desire that changes with the passage of time and they fulfill all those needs with improving the quality of all of their beverage products. The Coca Cola Company is starting with the three or four-spot pieces of strategy and then they elucidate their strategy over time. They do not give all answers up front and it is the antidote to complexity. 6. Chief